{"id":138793,"date":"2023-08-01T09:25:20","date_gmt":"2023-08-01T08:25:20","guid":{"rendered":"https:\/\/www.iucn.nl\/?p=138793"},"modified":"2023-08-01T11:13:42","modified_gmt":"2023-08-01T10:13:42","slug":"phauna-takes-an-innovative-approach-to-contributing-to-land-acquisition-for-nature","status":"publish","type":"post","link":"https:\/\/www.iucn.nl\/en\/news\/phauna-takes-an-innovative-approach-to-contributing-to-land-acquisition-for-nature\/","title":{"rendered":"Phauna takes an innovative approach to contributing to land acquisition for nature"},"content":{"rendered":"
\n

With the Arjan’s Big Year NFT collection, Phauna aims to contribute to nature conservation in an innovative way. This collection consists of exclusive photos by Arjan Dwarshuis, birdwatching world record holder and ambassador of the IUCN NL Land Acquisition Fund. A large part of the proceeds of this collection will be donated to Proyecto Washu to safeguard the habitat of the brown-headed spider monkey, Critically Endangered on the IUCN Red List, and other species in Ecuador.<\/h4>\n<\/div>\n\n
\n

Header photo: Critically endangered brown-headed spider monkey \u00a9 Jaime Culebras \u2013 Proyecto Washu<\/mark><\/em><\/p>\n<\/div>\n\n

\n

Blending art, tech and nature<\/h2>\n<\/div>\n\n
\n

The initiative of Phauna<\/a>, a young company with a green heart, presents a new way to contribute to nature conservation and restoration. \u2018By blending art, tech, and nature, Phuana enables the Land Acquisition Fund to reach a new audience. This can become a remarkable initiative contributing to safeguarding more habitat of endangered species,\u2019 says Marc Hoogeslag, senior expert nature conservation at IUCN NL and coordinator of the Land Acquisition Fund. <\/p>\n<\/div>\n\n

\n

With the proceeds of Arjan’s Big Year collection, Phauna will make a donation to the Land Acquisition Fund. Today at noon, the sale of a genesis collection starts: a selection of 200 limited-edition photos.<\/p>\n<\/div>\n\n

\n
\n
More about the collection<\/a><\/div>\n<\/div>\n<\/div>\n\n\n
\n
\n \n\n
\n

What are NFTs?<\/h3>\n<\/div>\n\n
\n

NFTs, or non-fungible tokens, are a special kind of digital item. These digital collectives are tied to, for example, digital art, music files, or even tweets, making these digital items unique and purchasable.

When you buy an NFT, you are essentially buying a digital item along with a unique certificate of ownership. This certificate, stored on a digital ledger called a blockchain, proves that you own the ‘original’ piece. Even if other people have copies of the digital item, only you have the original as designated by the unique NFT.<\/p>\n<\/div>\n\n

\n

They possess four important properties: art, scarcity, access and security. For the Arjan’s Big Year collection, this means:<\/p>\n<\/div>\n\n

\n